I don’t care what they say. Being a bloke is not plain sailing.
To quote Chandler from Friends, “You’ll be all hairy, and you won’t live as long”.
Plus, you know…prostate exams. Getting told to “man up”. Putting up shelves. All that stuff.
And then comes the biggie – getting sick.
You could be at death’s door…coughing up blood and mucus, and drowning in your own vomit…and still, you get the sneers of “Ooh bless him, it’s manflu!”
Bugger that. Sometimes it’s REAL FLU. Real snotty…grotty…influenza.
Look – I know I can never feel pain like the agony of childbirth. But it’s still possible for me to catch a virus and feel like 26 slimy trolls, all smeared in nasty goo, have snuck into my nose to thrash around my head with giant clubs.
And yay – this week, it happened.
Urgh. It wasn’t pretty. Headaches. Sweats and shivers. That cough that makes your eyes bulge. And if they had a Nobel Prize for Snot, I’d be writing my winner’s speech. Bleurgh.
So what of it?
Well, I had plans. A tight schedule, with deadlines. And no time allowed for hiding under a blanket retching through re-runs of George & Mildred.
But I had to derail. And send grovelling notes to a couple of important clients, with that pathetic plea “Bear with me”.
I hate doing that! I rarely do it. But sometimes, you have to. (At least, if you’re a freelancer like me.)
Question is, what about you? What are you doing, to minimise disruption?
If you’re more than a lone wolf, you can take steps – and it all starts with your marketing.
With a decent lead machine – fully automated – you can keep one vital bit of your business running, no matter who pulls a sickie. It’s just there in the background. To nurture…educate…build trust…all on autopilot. While you crack on with other stuff, like closing deals and running the show.
True, a lead machine won’t protect your whole business. But if leads are flowing in daily, it’s a pretty good start. Innit?
And I’ve got a bunch of trusted people around me, to build it for you.
The ads, the emails, the vids. The landing pages, the letters. All chugging along together, like a super diligent worker who never takes a day off.
If you want to know more, click here and tell me about your business. Then maybe we can fix up a call (next week – once I climb out of sickbay…)